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Whether you believe the 10,000-hour rule to mastery or not, learning is key to becoming a master in marketing. With the ever-changing landscape of the industry, it is a must to keep up with the best digital marketing resources.
If you haven’t known where to start learning online, the resources below are a great place to get started.
Continue reading to learn where to get the information and education you need.
The Best List of Digital Marketing Resources
Before we get into the official list of resources, make sure to check through this blog for a step-by-step guide to creating a marketing blog. Learning how to effectively create a blog is very important, and this resource will show you how to do it the right way.
1. SEMRush
When you’re creating SEO-friendly content, SEMRush is an amazing tool to have. There are some free points to it, but you want to unlock its true potential, you will need the paid version.
SEMRush allows you to spy on the competition and even steal their keywords. It’s very powerful if you want to be able to get in-depth information. Information like what keywords your competition is ranking for can help you come up with new content ideas so your site can attract even more traffic.
2. Open Site Explorer
Open Site Explorer will also allow you to get into the depths of a website. Whether you want to see how your own site is doing or you want to check through someone else’s site, you can use OSE to do so.
3. Quick Sprout
If you want to learn how to boost your social media traffic, Quick Sprout is the place to go. Whether you’re a B2B or B2C company, you can use Quick Sprout to sprout your traffic. You can also use this tool to do competition analysis for specific URLs.
4. Search Engine Marketing, Inc
Search Engine Marketing, Inc is a good resource when you want to learn how to build your blog traffic. The author, Mike Moran will help you through the process of building your blog traffic through his step by step guide.
5. Moz Free Beginner Guide to SEO
Whether you’re a beginner or not, the Moz free beginner guide to SEO is a great resource that will walk you through much-needed information. The information you’ll learn in this guide can help you go from novice to the next level, so it is worth the read.
Since the guide is organized in chapters, you can go through the information easily. If you need to leave and come back, you know where you left off. With more than a million reads, it is no doubt that this is a valuable resource.
6. Search Engine Watch
If you want breaking news in search engines, then Search Engine Watch is a site you have to bookmark. You won’t only get search engine news when you visit. You can find almost any digital marketing topic on this site, so search for whatever you need.
7. Search Engine Land
You’ll find search engine news and analysis when you visit Search Engine Land. Search Engine Land also hosts the much anticipated Search Marketing Expo every year. Don’t forget to put this site in your RSS feed.
8. Search Engine Roundtable
Search Engine Roundtable is Barry Schwartz’s blog. Barry Schwartz not only provides great digital marketing content, but you’ll also find an engaging forum on the site as well. Creating a network of people in the industry will help you as you’re promoting your content and growing your business.
9. Social Media Today
Social Media Today keeps you abreast with the news of all things social media. Besides for news coverage, you can get much-needed information about how to move forward with your social media efforts.
10. Social Media Examiner
Social Media Examiner offers news with action tips behind it. When they report on something happening in the digital marketing world, they let you know what you should do to make the most of it.
How to Win in Digital Marketing
When you want to run a successful online business, there are a few things you need to know. The things you need to know are:
- What’s gone on
- What’s going on
- What’s going to go on
When we say this, we mean that you need to know the history of digital marketing. When you understand how digital marketing has evolved, you’ll know what missteps not to take from the past.
When you know what is taking place right now, you know what you need to be doing to have success in the current digital marketing landscape. Understanding how the search engines rank your content, what is getting scared on social media and more is important for success in the present.
Being able to see the future of digital marketing allows you to prepare for what is coming. If you only think of the past or present, you won’t get the results that you want. Always be thinking about how you can set yourself up for success and be a step ahead of the competition.
Develop a Professional Web Presence
Now that you have a digital marketing resources list, you are ready to continue your business growth online. When you’re promoting your business, you not only need to get eyes on your website, but you need to make sure your website is serving your visitors.
One of the major things Google and other search engines look for these days is user experience. If your website provides a good user experience, they are more likely to rank your site and serve your content to their visitors.
If your website design doesn’t pay attention to user experience, then your ranking days are numbered. Always learn new ways to serve your customers and give them a seamless experience.
Look through our tutorials to learn how to develop a professional web presence. Use this information to create a professional, profitable business you can be proud of.
